{"product_id":"digital-behavior","title":"Digital Behavior","description":"In a technologically advanced and competitive landscape dominated by major tech companies and burgeoning start-ups, the key asset lies in boosting monthly active users. Traditionally, product design has relied on fragmented insights from personal experience, common sense, or isolated experiments. This work endeavours to establish a theoretical framework for predicting and influencing the digital behaviour of technology users. Drawing on over a century of scientific research in behaviour, cognition, and physiology, this presents a comprehensive approach to customizing digital stimuli. The objective is to enhance user interactions with digital and virtual environments. Through real and cost-effective examples, diagrams, and formulas, the text offers theoretical knowledge and a practical methodology to elevate digital product designs, setting them apart from the competition. With the potential to reshape the digital design landscape, this book emerges as a game-changer, promising to revolutionize how digital products and services are conceived and delivered.","brand":"Cambridge University Press","offers":[{"title":"Default Title","offer_id":50013920100602,"sku":"9781009568326","price":41.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0840\/1253\/1962\/files\/imageloader_484a8377-207d-4a8a-83c7-5a26d9ca6865.jpg?v=1786133875","url":"https:\/\/mindsourcebooks.com\/products\/digital-behavior","provider":"Mind Source Books","version":"1.0","type":"link"}